About the Company
Helloracefans.com strives to be the digital equivalent of the relative who introduces you to racing for those not fortunate enough to have such a relative.
– Dana Byerly, Co-founder of Hello Race Fans, Inc.
Hello Race Fans, Inc. was founded in 2008 with the goal of providing horse racing fans and players at all levels, from potential fans to regular players, an easy way to engage with and learn about horse racing.
Using the premise that fans and players can learn as much from each other as they can from experts, the site’s content comes from some of the best independent racing writers and bloggers, including co-founders, Dana Byerly and Adam Wiener.
Byerly, a respected and well-read author of Green but Game, spoke about digital strategies as an invited guest at the 2008 NTRA Marketing Summit and has designed and built successful web-based products for companies such as Citibank, MTV Interactive and CBS News. Wiener, a digital media veteran who has built and operated several successful online advertising networks, has held senior executive positions with NBC Universal and CBS News.